ZoomInfo AI Integration

Enrich your CRM and build prospect lists with the ZoomInfo AI Integration. Connect Zaira to your ZoomInfo account, then build target lists, enrich contacts, and research accounts from verified B2B data — no code, no manual lookup.

01Capabilities

What can ZoomInfo AI integration do

Get these ZoomInfo outcomes done for you with AI — data that keeps itself current, on autopilot.

  • Search CompaniesFind companies by firmographic criteria
  • Enrich CompaniesRetrieve full firmographic details for up to 25 companies
  • Find Similar CompaniesFind companies similar to a given company
  • Search ScoopsDiscover companies based on real-world business events
  • Enrich ScoopsRetrieve business-event scoops for a specific company
  • Enrich NewsRetrieve categorized news coverage for a specific company
  • Account ResearchGenerate a comprehensive intelligence briefing for a company
  • Search ContactsFind contacts by role, company, or signal
  • Enrich ContactsRetrieve full contact details for up to 25 contacts
  • Find Similar ContactsFind contacts similar to a given contact
  • Find Recommended ContactsFind outreach-ready contacts for a specific account
  • Contact ResearchGenerate a comprehensive intelligence briefing for a contact
  • Search IntentDiscover companies showing buyer intent signals
  • Enrich IntentRetrieve intent signals for a specific company
  • Browse AudiencesList and search your GTM Studio audiences
  • Get AudienceView an audience's columns and preview its rows
  • Gtm ContextRetrieve the user's role and GTM context for the organization
  • Update Gtm ContextCreate or update GTM context from unstructured content
  • LookupReturns valid filter values (industries, regions, job functions)
02Automation

Use cases

Real ways teams put ZoomInfo on autopilot with Zaira.

Build your target list on autopilot

Describe your ideal customer in plain language — industry, size, location, growth — and Zaira searches your ZoomInfo account to build a ranked target account list with verified firmographics, ready to hand to your team or your CRM.

Fill in your CRM automatically

Zaira enriches your incomplete records — adding verified emails, direct dials, titles, and company details — so your CRM is complete and ready for routing, scoring, and outreach, without a manual lookup or a data-entry session.

Know which accounts to call first

Zaira surfaces buyer intent — flagging which of your accounts are researching and showing in-market behavior — so your team works the warmest prospects first instead of guessing where to spend time.

Back a rep with a full account brief

Before a call or meeting, Zaira pulls a verified account research brief — firmographics, recent news, funding, tech stack, and the people to talk to — so your rep walks in prepared without digging through tabs.

Never lose a deal to stale data

B2B data goes stale fast. Zaira keeps your records refreshing on a schedule — catching job changes and company moves — so your team never reaches out on outdated emails or dead numbers.

Find more accounts like your best ones

Take a closed-win or a great account and Zaira finds lookalikes across your ZoomInfo data — companies with a similar profile — so you can scale what's already working.

03How it works

Connect ZoomInfo to Zaira, keep your data on autopilot

Three steps: connect your account, build lists and enrich your CRM from a chat, and keep records current and reports running on autopilot — no code, no manual lookup.

01

Connect ZoomInfo to Zaira

Sign in once with your ZoomInfo account and Zaira taps the same verified B2B data your team already trusts — 100M+ companies and contacts. No code, no config files.

02

Turn a rough list into verified prospects

Describe who to reach or which accounts to research, and Zaira builds a target list, enriches the missing emails and titles, and adds buying context — all in plain language.

03

From verified prospects to closed deals

Zaira hands you accounts that are actually ready — ranking them by buyer intent, prepping each rep with a research brief before the call, and routing ready accounts into your CRM, Slack, or Sheets — so your pipeline moves and deals close instead of data just sitting in your database.

05FAQ

Frequently asked questions

Everything you need to know about the ZoomInfo AI integration.

No. The ZoomInfo AI integration from Zaira works without a single line of code — no config files, no developer, no manual setup. You connect your ZoomInfo account with a secure sign-in (OAuth), then describe what you want in plain language and Zaira handles the rest.

Yes. Zaira enriches incomplete records with verified emails, direct dials, and titles, and keeps them refreshing on a schedule — so your CRM stays clean and current as contacts change roles and companies evolve, without manual data-entry sessions.

No — you stay in control. Enrichment and research use your ZoomInfo credits, so Zaira always tells you the cost and asks for your go-ahead before running anything that spends credits. Searching and list-building are free, and you never spend without knowing exactly what it costs.

Zaira connects through ZoomInfo's official MCP server using secure OAuth and your ZoomInfo account. It pulls verified company and contact data as a native tool — the same data layer ZoomInfo exposes to Claude, ChatGPT, and other AI assistants.

Yes. Describe your ideal customer and Zaira searches your ZoomInfo account to build a target account list, find the buying committee at each account, and surface the right decision-makers by role, seniority, and department.

Yes. Zaira surfaces buyer intent signals across your accounts, flagging which ones are researching and showing in-market behavior — so your team prioritizes the warmest prospects first.

Zaira can search and build target lists, enrich companies and contacts, research accounts for meeting prep, find lookalike accounts, surface buyer intent, and write the results into your CRM, Sheets, Notion, or Slack.

Wherever you already work. Zaira writes enriched records and research briefs into your CRM, Google Sheets, Notion, or Slack on a schedule you choose — not locked inside the ZoomInfo console.

ZoomInfo's dashboard and app help you find and enrich data, but its official data connection is read-only. Zaira sits on top and does the rest — routing enriched records into your CRM, Sheets, Notion, and Slack, keeping them refreshed on a schedule, and combining ZoomInfo with your other tools in one assistant.

The integration uses your existing ZoomInfo account and its data/credits — Zaira just makes it easier to use. On the Zaira side, it's included in your Zaira plan. Anything that spends ZoomInfo credits is flagged and approved by you first, so there are no surprise charges.

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