Meta Ads AI Agent

Connect your Meta Ads to Zaira autonomous AI agent. Describe what you need in plain language, Zaira will use Meta Ads actions like ad campaign management to get the job done for you.

01Capabilities

What can your Meta Ads AI agent do?

Get these Meta Ads outcomes done for you with AI — on autopilot. Zaira carries out tasks using the supported actions listed here.

  • Get Ad Accounts — list accessible ad accounts (name, status, currency, timezone)
  • Get Ad Account Pages — list Pages used for ads on a specific ad account
  • Get Pages For Business — list Facebook Pages owned by a business
  • Get User Pages — list all Pages the user can use for advertising
  • Get Field Context — look up metadata for ad fields (type, filterability, enum values)
  • Create Campaign — create a new ad campaign (paused)
  • Create Ad Set — create an ad set with targeting, budget, and optimization goal
  • Create Ad — create an ad with a creative under an ad set (paused)
  • Update Entity — update fields on an existing campaign, ad set, or ad
  • Activate Entity — change a paused campaign, ad set, or ad to active
  • Create Creative — create a single-image link ad creative
  • Get Creatives — list ad creatives in an ad account
  • Get Creative Ads — list the ads that use a specific creative
  • Get Ad Images — list ad images uploaded to an ad account
  • Get Ad Videos — list ad videos uploaded to an ad account
  • Get Ad Preview — render a preview of an ad or creative in a specific placement
  • Get Ig Accounts — list Instagram accounts linked to an ad account
  • Get Ig Media — list recent Instagram media filtered to boost-eligible items
  • Boost Ig Post — turn an organic Instagram post into a boosted ad
  • Get Ad Account Custom Audiences — list custom audiences on an ad account
  • Get Custom Audience — get details for a single custom audience (size, status, subtype)
  • Get Custom Audience Adsets — list ad sets currently targeting a given custom audience
  • Create Custom Audience — create a new custom audience (customer file, website, lookalike, app, engagement)
  • Update Custom Audience — update the name, description, rule, or labels on an existing audience
  • Update Custom Audience Users — add or remove users on a customer list audience via hashed data
  • Delete Custom Audience — delete a custom audience
  • Library Search — search the public Meta Ad Library for competitive research and creative inspiration
  • Catalog Create — create a new product catalog with optional initial product data
  • Catalog Update Catalog — update settings on an existing catalog (e.g. rename)
  • Catalog Get Catalogs — list product catalogs, optionally filtered by business or name
  • Catalog Get Details — retrieve catalog details — name, vertical, item count, business ownership
  • Catalog Get Diagnostics — list issues on a catalog (errors, warnings, opportunities) affecting ad delivery
  • Catalog Get Dynamic Ads Health — check whether a catalog is healthy enough to serve Advantage+ catalog ads
  • Catalog Get Data Sources — list all data sources associated with a catalog (feeds, uploads, API sources)
  • Catalog Get Product Details — get details for a single product (name, price, availability, image)
  • Catalog Product Create — create a product in a catalog
  • Catalog Update Product — update a product's fields (name, price, availability, brand)
  • Catalog Delete Product — delete a product from a catalog
  • Catalog Get Product Product Sets — list the product sets a given product belongs to
  • Catalog Search Product — search a catalog with a structured filter rule and preview matching products
  • Catalog Create Product Set — create a dynamic product set from a filter rule
  • Catalog Update Product Set — update a product set's name, filter, retailer ID, visibility, or parent
  • Catalog Get Product Sets — list product sets in a catalog
  • Catalog Get Product Set Details — get details for a single product set including filter rule and match count
  • Catalog Get Product Set Products — list products in a product set with optional attribute filters
  • Catalog Product Set Delete — delete a product set (products themselves are not deleted)
  • Catalog Create Product Feed — register a new product feed on a catalog with optional URL schedule
  • Catalog Update Product Feed — update a feed's name, currency defaults, parsing options, or schedules
  • Catalog Get Product Feed Details — get feed configuration — URL, schedule, format, and status
  • Catalog Create Product Feed Upload Session — start a new upload session for a feed (chunked uploads)
  • Catalog Get Product Feed Upload Sessions — list upload sessions for a feed including status and error counts
  • Catalog Product Feed Delete — delete a product feed and its schedule
  • Catalog Create Feed Rule — create a supplementary rule that maps or transforms a feed attribute
  • Catalog Get Feed Rules — list the supplementary rules applied to a feed
  • Catalog Product Feed Delete Rule — delete a transformation rule from a product feed
  • Catalog Event Source Get — list event sources (pixels, apps, offline conversions) connected to a catalog
  • Catalog Event Source Get Catalogs — get catalogs connected to a given event source
  • Catalog Event Source Get Health — report match rate and setup issues for connected event sources
  • Catalog Event Source Get Recommendations — recommend event sources to connect for weak signal coverage
  • Catalog Event Source Connect — connect an event source to a catalog for signal matching
  • Catalog Event Source Disconnect — disconnect an event source from a catalog
  • Get Ad Entities — retrieve campaigns, ad sets, and ads with performance metrics, filtering, breakdowns, and date ranges
  • Get Opportunity Score — return the ad account's optimization score (0–100) with actionable recommendations
  • Insights Advertiser Context — summarize business context and marketing funnel
  • Insights Anomaly Signal — detect unusual patterns in ad performance
  • Insights Auction Ranking Benchmarks — show which ads performed best in auction and bid/quality investment opportunities
  • Insights Industry Benchmark — compare performance against similar advertisers
  • Insights Performance Trend — track how key performance metrics change over time
  • Get Pixels — list Meta Pixels in the ad account
  • Get Pixel — get details and stats for a specific pixel
  • Get Custom Conversions — list custom conversion rules
  • Create Custom Conversion — create a custom conversion rule
  • Update Custom Conversion — update a custom conversion rule
  • Delete Custom Conversion — delete a custom conversion rule
  • Help Search — search Meta Business Help Center for relevant articles
  • Get Ab Tests — list A/B tests for an ad account
  • Get Ab Test Details — get details for a specific A/B test
  • Create Ab Test — create a new A/B test
  • Get Conversion Lift Studies — list conversion lift studies
  • Get Conversion Lift Study Details — get details for a specific conversion lift study
  • Create Conversion Lift Study — create a new conversion lift study
  • Account Get Activity Logs — retrieve activity log entries for an ad account
02Use Cases

Automate your Meta Ads tasks with Zaira effortlessly

See how people are automating their Meta Ads tasks with Zaira while they sleep.

Launch your first successful campaign

Tell Zaira what you want to promote and your daily budget — it builds the campaign, ad set, and ad structure, sets your objective, and creates everything in a paused state for your review. Approve in a chat, not an afternoon clicking through Ads Manager.

A nightly report, ready before your coffee

Ask once and Zaira delivers an overnight digest — spend, ROAS, cost per result, and what's spiking or flagging — to your Slack or Sheets on a schedule, so you start each day knowing exactly what needs your attention.

Scale winners without resetting the learning phase

Every budget move above roughly 20% throws an ad set back into the learning phase and costs days of stability. Zaira scales proven winners in small, safe increments and paces budget inside your caps — so you grow what's working without tripping Meta's optimization.

Pause losers on schedule, not on a Monday review

Fatigued ads quietly bleed spend between your weekly check-ins. Zaira prunes underperformers and flags fatiguing creatives on a rolling basis — so your spend stops chasing ads that stopped working, before the next review you'd otherwise miss.

Ship the creative volume Andromeda needs

Meta rewards accounts that feed it diverse creatives — accounts running 15–20+ active ads with distinct hooks report meaningfully higher ROAS. Zaira tracks which angles are winning, drafts fresh variants, and stages them for your approval, keeping your creative pipeline moving.

Pull in data from Meta's blind spots

Meta has missed 20–30% of conversions since iOS 14.5, so rules built on Meta-only numbers can kill winners. Zaira combines your Meta data with your own revenue and CRM data, and posts a clear picture to Slack or Sheets — so you scale what actually drives profit.

03How it works

How to set up your Meta Ads AI agent

Connect Meta Ads in one click, launch Facebook and Instagram campaigns from a chat, and get performance on autopilot — no code. Run tasks on demand; recurring runs depend on the workflow's supported capabilities.

01

Connect Meta Ads to Zaira

Sign up and connect your Meta Ads account in one click with the official Meta connection (OAuth over the Meta Business login). No API tokens, no developer app, no config files — Zaira reads your ad accounts and is ready to work.

02

Creative strategist, on your command

Zaira is your on-call creative strategist. Say what to promote and your budget, and it writes the ad copy, structures the campaign, and launches it across Facebook and Instagram — every move awaiting your approval.

03

Your ads, optimized on autopilot

Zaira watches your campaigns around the clock — surfacing what's working, flagging fatiguing creatives, and delivering reports on a schedule — so you know your ROAS without opening the dashboard.

05FAQ

Frequently asked questions

See the answers to the questions people ask about how Meta Ads works with Zaira.

You choose a task and Zaira uses supported Meta Ads actions, including ad campaign management, to carry it out. Tasks can run on demand; recurring or event-triggered runs depend on the workflow's available capabilities.

No. The Meta Ads AI integration from Zaira works without a single line of code. You connect with a secure sign-in (OAuth) using the same Meta Business login you already use — no API tokens, no developer app, no 3-day approval, and nothing to configure or build.

Yes. Tell Zaira what you want to promote and your budget, and it builds the campaign, ad set, and ad structure, writes the ad copy, and launches across Facebook and Instagram — then keeps an eye on performance on a schedule. An AI agent that manages your Meta Ads on autopilot.

No — you stay in control. Zaira creates campaigns, ad sets, and ads in a paused state and nothing goes live without your review and approval. It respects the budget you set and never spends past your cap. Every change is logged and reversible.

Zaira connects through the official Meta Ads integration (Meta's AI connector served at mcp.facebook.com/ads). Using Meta's standard OAuth and Marketing API, it gets read/write access to your ad accounts you authorize — the same verified path Meta Business Partners use.

Zaira can pull detailed performance reports (impressions, clicks, spend, ROAS, conversions), create and manage campaigns, ad sets, and ads, build audiences, run signal diagnostics, and surface optimization recommendations — all in plain language.

Advantage+ is Meta's built-in AI that automates targeting and delivery inside a campaign you set up. Zaira sits on top: it builds the campaign structure for you, writes the creative Advantage+ needs, and runs on a schedule — that's an AI media buyer, not just an optimization toggle.

Wherever you already work. Zaira posts ROAS, spend, and performance breakdowns into your Slack, Google Sheets, or Notion on a schedule you choose — not stuck in the Ads Manager dashboard.

No. The Meta Ads AI integration needs no ads experience and no technical skills. Small-business owners, founders, and solo marketers can use it right away — describe what you want to promote and your budget in plain language, and Zaira handles the rest.

The official Meta connection Zaira uses is currently free during Meta's public beta. On the Zaira side, the integration is part of your Zaira plan — your spend goes to Meta for the ads themselves, and you set that budget.

Start with [Meta Ads].
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